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Digital Marketing Manager

About the Role

We are hiring a talented Digital Marketing Manager to join our small marketing team. We’re looking for a true marketing generalist, passionate about all things digital, in a fast paced start-up environment, serving some of the world’s biggest companies, using cutting edge technologies and best-in-class strategies!

Who You Are

You will be responsible for a wide range of marketing programs and campaigns, including writing many of our prospect and customer communications, managing email marketing, marketing automation, social media, website pages, content deployment and more. You will help generate and nurture trials, demos, content downloads and other engagements from both paid and organic leads. You will be responsible for managing, segmenting, augmenting and optimizing kaleido’s email list, constantly looking for ways to better target, engage and convert. You will manage, write and contribute to a wide range of content, from blog articles to ebooks, website pages to social posts.

What You'll Do

  • Write many of the company’s prospect and customer facing communications (emails, blog articles, social posts, webpages).
  • Manage the company’s prospect and customer marketing lists. 
  • Help source and edit content (both written and video) from team members, partners, influencers and customers.
  • Work with web and design teams to create and optimize content, web and landing pages
  • Create campaigns aimed at upgrading, upselling, and retaining existing customers.
  • Manage logistics of various events, including swag, booth collateral, and support for team members speaking at global conferences.
  • Manage the strategy and setup of email marketing campaigns, automated nurture sequences, social media and retargeting. 
  • Collaborate with key partners, including ConsenSys global marketing teams, to enhance and amplify our strategies.
  • Craft landing pages and lead-gen forms to increase lead capture and engagement.
  • Contribute to the company’s webinar, video, and speaking presentation activities. 
  • Collaborate with Kaleido marketing teammates to maintain a consistent brand voice and message across all campaigns and mediums.

Skill Set

  • 4+ years experience as an email marketing, content marketing, or digital marketing specialist at a reputable technology or software company.
  • BA/BS or equivalent working experience.
  • Be an exceptional, speedy, witty, thoughtful, and engaging writer and proof-reader. 
  • Experience with data-driven analysis and optimization. 
  • Excellent communicator with ability to sell and convince. 
  • Excellent writing, editing, presentation and communication skills. 
  • Proficiency in marketing automation (Hubspot fluency & certification preferred).
  • Excellent project manager (Fluency with Asana preferred).
  • Ability to create clear briefs for graphic designers.
  • Capable of juggling multiple projects at once, attention to detail, great task manager
  • In-depth knowledge of the various marketing channels and technologies, including paid search (Google Ads), retargeting, social media (Facebook, Twitter, LinkedIn, and more), and content distribution and placement networks. 
  • Data driven marketer, with strong eye for metrics
  • Familiarity with the technology space and the ability to learn and understand Blockchain.

Bonus Skills

Apply For
Digital Marketing Manager
Full Time | Raleigh, NC
Apply Now

Recruitment Process


Recruiter Interview


Manager Interview




Playback & Team Interview


Founder Conversation
Health Coverage & 401K
Medical, Dental, and Vision coverage along with 401K contributions
Flexible Vacation Policy
We believe hard work & creativity should be rewarded - so we have an open paid-time-off policy. When you need some time off, just let us know, then go!
Ownership in a #1 rated platform and the trusted choice of Global Fortune 50 companies and leading organizations worldwide has its perks!
Collaborative Teams
Our collaborative culture is focused on putting people first, reflected by how we work together & build products as a flat team with open participation.
Downtown Raleigh Location
Located in the heart of the city, and enjoy Raleigh Founded membership perks, an innovative community with 400+ companies and 1000+ members.
Make an Impact
We move fast, put innovative SaaS product into our customers’ hands, and iterate and learn as they scale their ecosystems.

A Little More About Us

Fast Growing

Kaleido is a rapidly growing tech start-up with a mission to make blockchain radically simple for organizations to adopt so that businesses and society can benefit from decentralized technologies. Our #1 rated platform is the trusted choice of Global Fortune 50 companies and leading organizations worldwide. 

Collaborative Culture

Kaleido is set apart by its collaborative culture focused on putting people first.  That manifests in how we work together on a flat team, how we build products and solutions with open team participation, and how we all take responsibility helping our customers and community to drive successful business outcomes. We move fast, put innovative SaaS product into our customers’ hands, and iterate and learn as they scale their ecosystems. This will allow you to make an immediate, high impact within a dedicated and nimble team.

Work Hard, Play Hard

Our team comes with deep technical and enterprise experience, but we still like to have fun and take full advantage of our startup environment by playing table tennis during breaks, enjoying a beer from our open tap, volunteering together during office hours, going on team retreats and outings, and more. Our team is based in an urban startup hub in Raleigh, NC.

Come be one of the early hires at Kaleido helping build the world’s largest scale blockchain platforms. We are a lean team with a bold startup pace. Our backers and partners include AWS, Azure, and the co-founder of Ethereum (a leading blockchain protocol), among others.

"Working at Kaleido has taught me more than I imagined I could learn about blockchain technologies in just one year. Its fast-paced environment is sure to challenge you, while the collaborative teams offer tons of support to help push you to the end of a milestone."
Fun Fact:
Living abroad is on my bucket list.

Work with Us

Apply Now
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